Month: September 2016

Month: September 2016

Sep 21, 2016

The Dos and Don’ts of Top Presentations

Within the realm of B2B marketing, few communication materials are as ubiquitous as Powerpoint presentations. Over the years many contenders have attempted to claim their piece of the pie (Keynote, Prezi, Powtoon, SlideRocket, Slid.es, etc.) but none have thus far been able to dethrone Microsoft’s +25-year-old presenting tool as the industry standard. So how do […]

Sep 14, 2016

Brand Journalism – Who is Telling the Story of Your Brand?

At first glance, this popular YouTube video of Cristiano Ronaldo drinking tea at a local café doesn’t seem like brand journalism or product placement. Maybe not, that is, until you see the counter indicating it has been viewed almost 9 million times on YouTube and also click the “Show More” button in YouTube to reveal… […]

Sep 5, 2016

Pro-Presentations

Mach Media’s Pro-Presentations service makes digital business presentations that not only tell your story, but more importantly, SELL to your audience. We offer a range of services for your presentations: – Basic PowerPoint Pimping: We take your slides “as-is” and unleash our designers to make them beautiful, according to the style guide of your brand. – Old-style […]

Sep 5, 2016

What is the Difference between Google Tag Manager (GTM) and Google Analytics (GA)?

Figuring out why Google has decided to release another free tool – which seems to essentially do the same thing as Google Analytics – has got a lot of web developers stumped, so much so that it has led to a relatively slow uptake of the new technology. With this article, our Digital Project Manager […]