Hi there! I’m Kim, your trainer for this course. Don’t hesitate to get in touch with me if you have any questions.

Introduction

Social Media has become the new digital front door for many customers, rather than a company’s own website. 60-80% of purchase decisions in the B2B space are made through online research before contacting the company. 53% of B2B buyers follow social discussions about vendors they are considering, and 77% of buyers are more likely to buy from a company if the CEO uses social media. 90% of Inc. 500 companies use social media.[1] With ever more connected work forces and the rise of social for search, Social Media Marketing cannot be ignored.

If you are not yet an avid social media user, this two-hour hands-on workshop will teach you how to get started, how to use social channels effectively and safely, and how to enjoy all that social has to offer.

 

Agenda

In this workshop, you’ll learn:

  • How to optimize and protect your social media accounts
  • How to protect your online privacy
  • How to find and share engaging content
  • Tips and tricks to make the most of each channel

In this workshop, you’ll practice:

  • How to create effective social media accounts
  • How to find valuable content
  • How to engage online with others

[1] Source: Dell

 

Logistics

Format: Interactive Workshop

Target Audience: Social media beginners who would like to learn how to use social channels for business

Duration of training: 2 hrs

Minimum number of attendees: 4

Maximum number of attendees: 20

Setting: Classroom, virtual

Advanced preparations for attendees: Laptop

Required equipment: Laptop, if classroom: projector, clicker/laser pointer

Post-training materials: Best practices one-pager

 

For the price of this training or to get more information, please contact us and we will get back to you swiftly!